All programs
Full program
Digital Marketing
SEO, social media, Meta & Google Ads, content creation and performance analysis. Become a digital marketing expert.
SEOMeta AdsContent
Learning objectives
- Build a complete and measurable digital strategy
- Run Meta and Google campaigns with real budgets
- Produce content and manage social media channels
- Measure performance and make decisions from data
Who is this program for?
- Beginners aiming for a first job in digital marketing
- Entrepreneurs who want to run their own communication
- Employees changing careers towards digital roles
Program content
- 1Module 1
Strategy & Personas
- Positioning and value proposition
- Personas and customer journey
- Marketing plan and key performance indicators
- 2Module 2
SEO & Content
- Keyword research
- Technical SEO and web copywriting
- Link building and local SEO
- 3Module 3
Paid Advertising
- Meta Ads: Facebook and Instagram
- Google Ads and the search network
- Budget management and ROAS optimisation
- 4Module 4
Social Media & Creation
- Editorial line and content calendar
- Visual design and video editing
- Community management and moderation
- 5Module 5
Analytics & Portfolio
- Google Analytics 4
- Dashboards and client reporting
- Real client case study and portfolio
Practical information
Duration
5 months
Level
Beginner to Expert
Schedule
3 sessions per week · on-site, online or hybrid
Tuition
On request
Next session
Contact us
Certification
365University professional certificate
Career opportunities
Community managerDigital marketing officerTraffic manager / Media buyerSEO consultantFreelance digital marketer
Ready to join this program?
Fill in the registration form and we will call you back within 24 hours to complete your file.
Register for this program